In this interconnected age, with so many different ways to interact with listeners, broadcasters need tools to facilitate the retrieval, processing and delivery of increasingly complex data streams. Recognizing these needs, the RDS experts at WorldCast Systems have designed a solution that expands the boundaries of managing RDS and other metadata while remaining easy to use with any type of encoder network or delivery system.
The offering is centered around a new software product called the Audemat RDS Server. It is designed to collect data from automation software, satellite receivers, local web servers or even the internet, and it offers almost infinite content possibilities. Broadcasters can easily distribute advertising content, weather, breaking news and more. Aggregating, processing and distributing data in UECP to an entire fleet of up to 500 RDS encoders and other delivery devices is now made easier than ever before. The RDS Server can deliver promotional content to be displayed directly on the RDS, synchronized with the broadcast content, to enhance the value to advertisers.